Why

At Eat for You, we believe it’s our job to take you back to basics, before we move forward. Back to the pillars of real food, movement, sleep and community. Back to our foundation for longevity. A place where health and healing resides in abundance, no matter what life stage you are in.

Why?

Because everyone deserves to feel like this. And it’s our responsibility to pay it forward to future generations, using what we’ve learned from those who’ve come before us.

Here’s the thing. We all have a health legacy. That’s important to understand. It’s made up from the gift of our genetics and the lifestyle of our parents at the time of conception, right through our mother’s pregnancy, into early childhood and everything we've experienced in our lives up to this moment.

Some of us were gifted full tanks! Parents that were in optimal health when they built our precious bodies. For others, there may be some things about our constitution that leave us more vulnerable to challenges in life. Fault finding is not the focus here; but fact finding is.

The critical fact we want you to remember is this - we each have the power to optimise whatever health our parents gifted us. To make it better. To amplify the good bits.

And it all starts with food. 

Want more details? Keep reading. Or start your food journey with us here.

Fact: we’ve lost our way a bit with what we grow and eat, there’s no denying it. We’ve progressively outsourced more and more of our food production, handling and distribution, so that the overwhelming majority of our food is now controlled by only a few really big corporations.

In general, most of us don’t know how to grow or harvest food. We rarely know the people who produce our food. It just magically appears on supermarket shelves - a limited range of the same old varieties of food - shiny and flavourless. Some of us are lucky enough to have access to market gardens or farm gates where we get a little closer to the growers of our food. But this is a rarity, for the privileged few.

As we move through our life, we undergo many distinct periods of change. Newborns to toddlers, toddlers to children, children to adolescents, adolescents to adults. These periods are accompanied by growth and learning. As we become adults, we stop physically growing, but we continue to change and we can still learn. Some become parents, many become the carers of their own parents. Most women will transition through perimenopause to menopause and become an older and wiser version of themselves. Each of these stages of our life comes with unique challenges to our physiology. Changes in the way we support and optimise our body are critical to managing these transitional times in our lives with ease and grace.

If we didn’t start with a full tank, we can always seek to fill them up. As parents-to-be, we have the power to provide the ultimate gift to future generations, our own children and our grandchildren and beyond - simply by optimising our own health before we conceive. 

For those past this stage of life, there are always things we can do to fine tune our health and influence the health of those around us by making lifestyle choices that promote health. We can reinvest in our own health tanks and provide a sound example of how to thrive for younger generations so they may fill their own.

Read our company vision here.